SHOWS AND EVENTS

As part of a global strategy intended to consolidate the Group's positioning as a key player for excellence in architecture, Iris Ceramica Group has taken part in trade fairs and events to meet people interested in its products, expand the network of relationships at national, European and international level and create opportunities to promote its values as widely as possible.

Dialog with a consolidated network and the development of new contacts allow the company to stay constantly up to date regarding the market and capture its needs in order to turn them into constant growth opportunities. With this in mind, the company participates in the most important industry events, including the Venice Architecture Biennale, the Salone del Mobile in Milan, Cersaie in Bologna, Coverings in the USA, Batimat in Moscow, the Surface Design Show in London, LivingKitchen in Cologne, the Shanghai Furniture Show and various European editions of Architect@work. The Group’s key locations include its Flagship Stores in Milan, London, Berlin and New York, which provide venues for co-design activities with architects, developers and interior designers to explore the great challenges of architecture, new design trends, and exchange ideas, creativity and knowledge.

LOCATION/AREA OF INTEREST